ConFab features sessions that get to the heart of how to make a business successful, all presented in plain language, in a casual, intimate, atmosphere. It features some of the industry’s leading experts on the business, sales, marketing, and legal aspects of jewelry manufacturing and design. You’ll find plenty of opportunities to strike up connections with presenters, colleagues, and new business contacts in between sessions.
Check back soon for information on the next ConFab - it may even be in a city near you!
Our most recent event, ConFab Chicago ran in conjunction with the Chicago Responsible Jewelry Conference (CRJC), and was alongside the Responsible Gem Boutique on October 24 with a cozy group which allowed for a lot one-on-one conversations, as well as group ConFabs!
Topics covered were:
Consumers today shop and shop, but often they buy only when they find a brand that has meaning to them—a brand that is real, sincere, and stands for something. That meaning stems from the core values inherent in every business. In this session, Andrea Hill showed how to identify those values, foster a positive culture, and develop messages that consistently convey who you are, why you matter, and what makes you different—the foundation of an authentic brand.
Presented by: Andrea Hill, Hill Managment Group, and MJSA designer advocate
You may not realize you have an inner salesperson, but you do! The best salespeople in the world are strong listeners with a keen interest in their customers and a desire to meet their customers’ needs in a meaningful way. That doesn’t sound so bad, does it? In this session, veteran Donna Delucia helped you to understand how to tap into and express your authentic sales self. Attendees even "hit the streets" to test important sales skills and gain confidence in the idea that the best selling isn’t "sales-y" at all—it’s just a fabulous form of problem-solving that leaves everyone happy.
Presented by: Donna Delucia, Sr. Director of Technical Sales, Jewelry Solutions Group, a Div. of Frederick Goldman Inc.
It’s been a year since the FTC released its first update to the Jewelry Guides in two decades. Sara Yood will discussed how these changes—from the elimination of precious-metal thresholds to allowable descriptions for lab-grown diamonds—have impacted the jewelry industry. She also delivered a "wheelhouse" of legal updates, including anti-money–laundering rules, the recent Supreme Court decision allowing states to tax internet/remote seller sales, updated employment laws, dealing with undisclosed laboratory-grown diamonds, and anything else that’s new and pressing.
Presented by: Sara Yood, Sr. Legal Counsel, Jewelers Vigilance Committee
Click here to learn more about the Chicago Responsible Jewelry Conference.
Click here to learn more about the Responsible Gem Boutique.
—Ellen Cohen, Ellen Cohen Design, past ConFabber
—Daniela Lo Presti, another past ConFabber