MJSA Webinar
Adapting to a New Economy: Changing Your Product Mix

Original Airdate: September 3, 2020. COVID-19 not only created a health crisis, but also brutally impacted economies around the globe—and that could lead to seismic shifts in consumer buying habits and choices. Consequently, many jewelry designers and manufacturers may need to redo their product lines to offer a greater range of new styles and materials, meet new price points, and appeal to a broader pool of prospective customers.